Platform & products

Shopify Agentic plan

Definition

A Shopify plan for merchants who don't use Shopify as their ecommerce platform. It adds their products to Shopify Catalog and lets them sell through agentic storefronts in AI channels, and on other Shopify channels such as the Shop channel, without a published Shopify online store. It has no monthly subscription fee; payment and app fees can apply.

Defined in Shopify's Agentic Plan: Who It's For and What It Leaves Out.

Where Shopify Agentic plan comes up

The guides that put this term to work, rather than just defining it.

AI Shopping ChannelsGoogle UCP and Merchant Center: Getting Checkout in AI Mode and Gemini

Related terms

Agentic storefronts: Shopify's way of selling inside AI channels such as ChatGPT, Microsoft Copilot and Google AI Mode — active by default for eligible stores and managed under Sales channels → Agentic.
Shopify Catalog: Shopify's standardized, enriched dataset of eligible merchants' products, made available to AI channels; eligibility starts at the Starter plan.
Shopify Catalog access: The per-channel permission that lets an AI channel receive your product data (titles, descriptions, images, prices, availability) from Shopify Catalog. Turning it off filters your products out of what Catalog sends that channel. It doesn't remove your products from Shopify Catalog itself.
Direct checkout: A Shopify-powered checkout that runs inside an AI channel, so the shopper pays without leaving the conversation. It's on by default for eligible stores on Google AI Mode and Gemini, Microsoft Copilot and Meta. ChatGPT has none: Shopify sends ChatGPT buyers to your online store checkout.
Universal Commerce Protocol: The open standard behind Shopify's Catalog, Cart and Checkout MCPs, which lets AI surfaces such as Microsoft Copilot complete purchases inside a conversation.
native_commerce attribute: A Merchant Center product attribute with one boolean sub-attribute, checkout_eligibility. Setting it to true opts an eligible listing into Google's "Buy" flow (native checkout) on surfaces such as AI Mode and Gemini. False or empty leaves it a standard listing. Google recommends adding it through a supplemental feed so the primary feed stays unchanged.

All 157 terms

Can AI channels list your products?

Every product in your public feed against Shopify Catalog's rules, plus robots.txt, policies and product data. About 20 seconds.

Run the eligibility check Agentic Commerce Setup