Amazon Marketplace Management — AI-Powered Growth for Your Brand
Amazon accounts for nearly 38% of all U.S. e-commerce sales. Over 70% of sellers now use Amazon Ads to maintain visibility. The COSMO algorithm has shifted ranking logic from pure keyword matching to intent-driven relevance. And if your listings aren’t optimized for Rufus AI, you’re invisible to the fastest-growing discovery channel on the platform. GigaCommerce manages Amazon brands end-to-end — listings, advertising, content, and analytics — using AI-native operations that deliver measurable results in 90 days or less. We assign your brand a dedicated team pod, not a shared resource pool. And we work month-to-month, because results should keep you — not a contract.
What We Do on Amazon
We don’t offer a menu of disconnected services. We run your Amazon business as an integrated system — because that’s how Amazon’s algorithm evaluates your brand. Listings, ads, content, reviews, and pricing all feed into one ranking signal. Optimizing one without the others is leaving money on the table.
Listing Optimization & A+ Content
Your product listing is your storefront. It’s where the click becomes a sale — or a bounce. We optimize every element:
Titles
Bullet Points
Backend Keywords
A+ Content (Enhanced Brand Content)
We design A+ layouts using a sales-logic framework
Product Photography Direction
PPC Campaign Management & Amazon DSP
Amazon advertising in 2026 is not optional. Organic visibility has declined steadily as ad inventory has expanded. If your ads stop running and sales drop sharply, your organic position was an illusion — it was propped up by paid velocity.
We manage the full Amazon advertising stack:
Brand Registry & Protection
Amazon Brand Registry is the foundation of brand control on the platform. Without it, you can’t access A+ Content, Sponsored Brands, Brand Analytics, or the counterfeit reporting tools that protect your listings.
We handle the complete Brand Registry enrollment process, including trademark coordination, application submission, and post-approval setup. For brands already registered, we ensure all protections are activated and monitored.
Unauthorized Seller Removal: If third-party sellers are hijacking your listings, undercutting your price, or selling counterfeit versions of your product, we use Amazon’s brand protection tools — Project Zero, Transparency, and IP Accelerator — to identify and remove unauthorized sellers.
MAP Enforcement: For brands with Minimum Advertised Price policies, we monitor pricing across all Amazon sellers and take action against violators through established enforcement workflows.
Product Launch Strategy
Launching a new product on Amazon in 2026 requires a coordinated 90-day strategy. The days of throwing up a listing and hoping for organic discovery are over.
Pre-Launch (Days 1-30)
- Keyword research using Brand Analytics and competitor reverse-ASIN analysis
- Listing creation with fully optimized title, bullets, backend keywords, and A+ Content
- Product photography direction and A+ design
- PPC campaign structure built and ready to activate
- Vine enrollment
- Pricing strategy set
Launch (Days 31-60)
- Activate PPC campaigns across all ad types
- Aggressive bid strategy to establish keyword ranking and sales velocity
- Monitor BSR trajectory and adjust strategy daily
- Begin building external traffic
- A/B test main image using Manage Your Experiments
Scale (Days 61-90)
- Shift from aggressive bidding to efficiency optimization
- Expand to long-tail keywords based on search term report data
- Launch DSP retargeting for listing visitors who didn’t convert
- Evaluate international expansion (Canada, Mexico, EU)
- First content refresh based on customer feedback and review data
Amazon SEO & Organic Ranking
Amazon SEO in 2026 is fundamentally different from 2023. The COSMO (Common Sense Knowledge Optimization) algorithm represents a shift from keyword-matching to intent-matching. Your listing must demonstrate how your product addresses specific customer needs using structured, solution-focused content. What this means in practice:
Query context matters
Query context matters more than keyword density. A listing optimized for “portable blender for smoothies” needs to address WHY someone wants a portable blender (gym, travel, office) — not just stuff the keyword into every field.
AI changes product discovery
Rufus AI changes product discovery. Amazon’s AI shopping assistant now answers customer questions directly on product pages and in search results. If your listing content doesn’t provide clear, structured answers to common questions, Rufus may direct customers to competitors whose content does.
Sales velocity
Sales velocity remains the #1 ranking factor. All the SEO optimization in the world won’t help if your product isn’t selling. PPC drives the initial velocity that triggers organic ranking improvement. This is why we treat Amazon SEO and Amazon PPC as a single integrated system, not separate services.
We optimize for
- COSMO intent signals
- Rufus AI compatibility
- Category-specific ranking factors
- Backend keyword completeness
- Indexing verification
Competitor Intelligence
You can’t win a market you don’t understand. We provide ongoing competitor intelligence including:
- Price monitoring: Daily tracking of competitor pricing, Buy Box ownership, and promotional activity
- Listing audits: Monthly analysis of top 5 competitors’ listings — titles, images, A+ Content, review sentiment
- Market share tracking: BSR trends and estimated sales volume for your category
- New entrant alerts: Notifications when new competitors enter your category or existing competitors launch new products
- Keyword gap analysis: Identifying high-volume keywords your competitors rank for that you don’t
How We Work
Free Listing Audit
We analyze your top 5-10 ASINs and provide a detailed report covering listing quality, PPC efficiency, review health, competitive positioning, and specific recommendations. This audit takes 24-48 hours and costs nothing.
90-Day Strategy
Based on the audit, your dedicated team builds a custom growth plan with specific revenue targets, KPIs, and weekly milestones. You approve the strategy before any work begins.
Execute
Your team pod — an account manager, PPC specialist, and content creator — implements the strategy daily. Not monthly. Not bi-weekly. Daily optimization cycles on PPC, weekly listing improvements, and continuous monitoring.
Scale
As revenue grows, we expand: new product launches, additional marketplaces (Walmart, Shopify DTC), international expansion (Amazon EU, Canada, Mexico), and advanced advertising (DSP, AMC).
Pricing
Transparent pricing. No hidden fees. No setup costs. Month-to-month.
Launch
For new or small Amazon sellers building their foundation.
$2,000/ month
What’s included in:
Up to 25 ASINs managed
PPC campaign setup and optimization (Sponsored Products)
Listing optimization
A+ Content for top 10 products
Monthly review strategy
Bi-weekly performance reports
Bi-weekly strategy calls
Growth
For growing brands scaling across marketplaces. Most popular.
$5,000/ month
What’s included in:
Up to 100 ASINs managed
Full PPC management (Sponsored Products, Brands, Display)
Amazon + one additional channel (Shopify OR Walmart)
Advanced keyword strategy with AMC audience insights
Complete A+ Content library
Review management and response
Real-time analytics dashboard
Weekly strategy calls
Scale
Full-stack commerce for established brands
$12,000/ month
What’s included in:
Unlimited ASINs managed
Full PPC + DSP management
All marketplaces + Shopify DTC
Google, Meta, and TikTok advertising
Email and SMS automation
Dedicated team pod (4-6 people)
Competitor intelligence reports
Daily Slack communication + weekly strategy calls
Frequently Asked Questions
Amazon agency pricing varies widely — from $1,000/month for basic listing management to $30,000+/month for full-service management of large catalogs. At GigaCommerce, our plans start at $2,000/month for up to 25 ASINs and scale based on catalog size and service scope. We publish our pricing openly because we believe in transparency — you shouldn’t need a sales call to know if an agency fits your budget.
Most clients see measurable improvement in PPC efficiency (lower ACoS, reduced wasted spend) within 30 days. Significant revenue growth typically appears between 60-90 days as listing optimizations, improved PPC structure, and review momentum compound. We set specific KPIs at kickoff and report against them weekly.
Three things: time, expertise, and tools. Managing Amazon well requires 15-25 hours per week of active work — search term analysis, bid adjustments, listing updates, review management, competitor monitoring. An agency does this with experienced specialists who’ve seen hundreds of accounts and know what works. We also bring AI-powered tools for bid optimization, keyword research, and competitive intelligence that aren’t cost-effective for a single brand to license independently.
If you own a trademark for your product, yes — Brand Registry is essential. It unlocks A+ Content, Sponsored Brands ads, Brand Analytics data, and IP protection tools. If you don’t have a trademark yet, we can guide you through the registration process (typically 6-12 months via the USPTO, or faster through Amazon’s IP Accelerator program).
We use a hybrid approach: AI-powered tools process search term data daily to identify wasted spend and optimization opportunities, while human strategists make campaign-level decisions about budget allocation, new keyword launches, and competitive targeting. Bids are adjusted based on conversion probability models, not flat percentage rules. We typically review and optimize campaigns every 24-48 hours, not weekly or monthly.
All clients receive performance reports at their plan’s cadence (bi-weekly for Launch, weekly for Growth and Scale). Reports cover: revenue trending, PPC performance (spend, ACoS, TACoS, ROAS), organic ranking changes, review velocity, and next-period action items. Growth and Scale clients also get access to a real-time analytics dashboard with live data from Seller Central.
Yes — product launches are one of our core competencies. We manage the full 90-day launch cycle: keyword research, listing creation, photography direction, A+ Content design, PPC campaign setup, Vine enrollment, pricing strategy, and post-launch optimization. We’ve launched products from zero to page-1 ranking in competitive categories within 90 days.
Yes. We manage Amazon accounts for sellers in the US, UK, EU, Canada, and Australia. We’re particularly experienced with South Asian manufacturers and brands selling into the US market — our Dhaka operations team provides Bangla and English-language support for brands based in Bangladesh, India, and the wider region.
You give us 30 days notice and you’re done. No penalties, no exit fees, no asset lockdowns. We’ll help transition your accounts cleanly — including transferring all campaign data, keyword research, and content assets back to you. We believe that if we’re doing our job well, you’ll choose to stay.
Three things: (1) AI-native operations — we use AI for listing optimization, bid management, and competitor analysis, which delivers faster results at lower cost. (2) Dedicated team pods — you get a named account manager, PPC specialist, and content creator. They know your brand, your category, and your goals. (3) Month-to-month contracts — we earn your business every month. Many agencies lock you into 12-month agreements with expensive exit clauses. We don’t.
Ready to Grow on Amazon?
Get your free listing audit. We’ll analyze your top products and show you exactly where you’re leaving money on the table — with specific, actionable recommendations.